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View Full Version : MINI Ranks Highest among Mass Market Brands



vereinmann
03-11-2011, 08:15 PM
http://www.prnewswire.com/news-releases/jd-power-and-associates-reports-contrary-to-popular-perception-consumers-say-upselling-of-unnecessary-work-by-auto-dealers-is-rare-117800823.html

Lexus ranks highest in customer satisfaction with dealer service among luxury brands for a second consecutive year and receives an award for a third consecutive year. Lexus achieves an overall CSI score of 846 and performs particularly well in all five measures. Rounding out the top four nameplates in the premium segment are Jaguar (837); Cadillac (830); and Acura (828). Among luxury brands, Volvo and Porsche achieve the greatest improvements from 2010.

Among mass market brands, MINI ranks highest with a score of 805 and improves by 19 points from 2010. MINI performs particularly well in the vehicle pick-up and service quality factors. Also among the top 10 brands in the mass market segment are GMC (803); Buick (799); Chevrolet (792); Kia (784); Hyundai and smart, in a tie (783 each); Volkswagen (779); Ford (773); and Honda (765). Of mass market brands, Mazda and Suzuki achieve the greatest improvements from 2010.

lilcoopr
03-12-2011, 07:46 PM
This is cool - thanks for posting! You always find the good article ;)

Sideways
03-13-2011, 03:55 PM
Its amazing how surveys like these can swing wildly in either direction depending on who is surveyed...because didnt JD Power rank MINI last in initial quality (for stupid reasons like brake dust) in their last major survey of customer experiences (IQS 2010)?